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Friday, January 22, 2016

Jan 22, 2016 - Observer: '5 Big Changes Coming to Social Media in 2016'
Quoting the January 20th Observer.com opinion piece by Ryan Holmes:

"Expect to see new technologies fundamentally change how we interact with social media, opening up new options like shopping and enabling us to share ever-more vivid, real-time experiences. But new functionality and the widening universe of social options also threaten to leave some users in the dust."

Link to Observer.com read the full article.
3:00 pm est          Comments

Monday, January 11, 2016

Jan 11, 2016 - Social Savvy from Digiday: "How Tiffany found its Twitter voice"
Quoting Digiday's Jan. 7th posting:

"According to a December Engagement Labs ranking, Tiffany’s Twitter game has made it the top luxury brand on the platform. The study, which used Engagement Labs’ eValue social metrics system to compare competitors, found that Tiffany’s Twitter sees high engagement from followers, and the account is the most responsive, replying to customers’ questions and complaints. The ranking also cited Tiffany’s #WillYou hashtag, used in reference to its engagement rings, as representative of the brand’s most engaging tweets."

Link to Digiday.com
1:49 pm est          Comments

Friday, January 8, 2016

Jan 8, 2016 - Pew Research Features Denver Data: 'Around half of newspaper readers rely only on print edition'
Quoting the January 6th overview, which includes Denver statistics:

"Data from Pew Research Center and other sources show that around half of newspaper readers consume newspapers only in their printed form. In our study of the local news environments in three markedly different U.S. metropolitan areas, nearly or about half of readers of the local daily paper in Denver (46%), Macon, Ga. (48%), and Sioux City, Iowa (53%) did not access the paper online."

Further, the data shows that print readers are "news enthusiasts," and are also more likely to watch television news broadcasts.
Link to PewResearch.org
11:31 am est          Comments

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