Expansion Announcement

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An "Expansion" is a credible "News Hook," appropriate for release to the media. Read more:

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Bell Aquaculture Breaks Ground on Corporate Headquarters and Processing Facilities in Redkey, IN, for Nation’s Largest Yellow Perch Farm

Bell Aquaculture has broken ground on its corporate headquarters and processing facilities in Redkey, Indiana. Darien (Illinois)-based Wight & Company, began work on Wednesday, July 16, 2008, for the new 27,000 square-foot project in Redkey. Bell Aquaculture announced operation of the nation’s largest yellow perch farm in March; production facilities are located in Albany, Indiana, northeast of Indianapolis.

Albany, IN – July 21, 2008 – Bell Aquaculture has broken ground on its corporate headquarters and processing facilities in Redkey, Indiana.  Darien (Illinois)-based Wight & Company, began work on Wednesday, July 16, 2008, for the new 27,000 square-foot project in Redkey.  The announcement is made by Michael Miller, Bell Aquaculture President & COO, who says construction is targeted for completion prior to yearend.    The headquarters will house sales & marketing, human resources, accounting and management, while the processing center will handle all harvested fish from the farm to prepare it for sale.  The complex will house approximately 70 employees at full capacity.

“This is an exciting project for Wight & Company,” says Robert J. Farkas, Director of Wight’s Indiana Regional Office in South Bend.  The building design is the result of a collaborative effort between Bell, Wight and a team of professional design consultants from around the Midwest. “It’s a great looking building, form truly follows function.”

Besides the high-bay processing facility on the back of the building, the all masonry front area will serve as the operational headquarters for Bell Aquaculture. Wight & Company’s focus on green space and site planning is evident in the layout of the five acre project site, storm water management and landscape. “It’s a well-thought out design,” says Farkas, “It will serve Bell Aquaculture for years to come. We’re honored to lead the design-build team. This is a building and an operation that the community can be proud of.”

In March, Bell Aquaculture announced operation of the nation’s largest yellow perch (Perca flavescens) farm and production facilities in Albany, Indiana, northeast of Indianapolis.  Bell Aquaculture’s Bell Perch™ product is expected to be available for restaurant purchase in early 2009.

"The greatest difficulty for restaurants has been the availability of yellow perch out of Lake Michigan and Lake Erie – the two predominant lakes for the supply of wild-caught yellow perch," explains Miller during an interview on WTRC NewsRadio 1340/Elkhart earlier in the year.  "Which means the restaurants that were typically serving customers who enjoy the taste of yellow perch, just cannot get the supply."

Further, Miller said: “The yellow perch that we’re raising, the Bell Perch™, is a higher quality product from the standpoint that there is no real possibility of contaminants entering into their food chain during their growth. We have absolute control over our water supply, since they are raised in-house there is no opportunity for bird predation, pesticides or herbicides to get into the flesh of the fish that you and I might sit down to eat.”

Bell Aquaculture’s Albany facility currently has the production capacity of less than 100,000 pounds of fish per year and ultimately will exceed 9 million pounds per year. According to Miller, the company will employ 70 in Albany at full build-out of the new facilities. 

Yellow perch is one of the most popular of all North American pan fish. It has a mild, sweet flavor with firm white flesh and low fat levels, making it a favorite in residential and commercial kitchens alike.  In years past, yellow perch was the fish typically served at Friday night fish fries in the Great Lakes region. 

The vision for a yellow perch farm was born when Miller became personally interested in aquaculture in 1994. After studying this science and becoming involved in the Indiana Aquaculture Association, Inc. (IAAI), he developed a dream to bring the local and personal favorite, yellow perch, back to the area. Miller has been involved with the IAAI for 12 years, including holding the position of secretary/treasurer until recently. He is on the Board of Directors. He currently serves on the U.S. Department of Agriculture's regional aquaculture extension team under NCRAC.

As Miller says, “What started out as an idea on a Post-it note, ended up being 17 file cabinets of information.”  So after more than 12 years of research, consulting fish experts and a lot of hard work, Bell Aquaculture was formed.

Bell Aquaculture is committed to these four guiding principles in producing its fish:

1) Controlled environment
2) No toxins
3) Healthy growth
4) Gentle to the environment

About Bell Aquaculture

Bell Aquaculture is a producer and processor of farm-raised fish for restaurants and consumer use.  Initial production facilities, dedicated to yellow perch, are located in Albany, IN, and comprise the nation’s largest yellow perch farm. Bell Aquaculture is profiled for media access and backgrounding  at http://www.publicrelationsnewsroom.com/aquaculture.html. Bell’s aquaculture and yellow perch expert Bill Manci is profiled at http://expert411.com/id6.html.  More information about Bell Aquaculture is available at http://www.bellaquaculture.com.

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Contacts:

Maggie Holben, Absolutely PR, 303-984-9801, maggie@absolutelypr.com

Jodi Bertram, Realistic Marketing, 913-484-7361, jodi.bertram@bellaquaculture.com

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Baxa Ltd, Subsidiary of Denver-based Baxa Corporation, Announces Direct Sales and Marketing Operations in Switzerland
 
Baxa Ltd, subsidiary of Denver-based Baxa Corporation, has moved to a direct sales and marketing model for the Swiss market.  The company provides systems and devices for simplifying the handling, mixing and administration of fluid medications.  Direct operations will provide Baxa Ltd with improved customer access for product development and continuous improvement, while continuing their excellent customer service.
 
 
Bracknell, UK, May 21, 2007 – Baxa Ltd, subsidiary of Denver-based Baxa Corporation, announces its move to a direct sales and marketing presence in Switzerland beginning May 21. Baxa products were previously sold primarily through an exclusive distributor, with customer and technical support provided by Baxa Ltd from their European Headquarters in Bracknell, Berkshire.
“Following implementation of direct sales in other European countries, we are building on the successes of our Distributor partner in Switzerland to continue to improve our service and our products through a greater understanding of customer needs,” says Terry Aston, Managing Director, Baxa Ltd.
 
The move to a direct sales model promotes the company’s strategy of fostering close customer relationships and strengthens Baxa Ltd’s presence in these countries.  Baxa currently has a direct sales operation in the United Kingdom, with area management in Austria, Denmark, Finland, France, Germany and the Benelux territories. Baxa also supports distribution partners in 18 other countries in Europe, the Middle East and Africa. 
 
Baxa Ltd provides systems and products that streamline pharmacy operations for oral liquid delivery, sterile IV preparation and mixing multi-source parenteral solutions.  The company’s products provide solutions for enhancing patient safety, improving drug preparation procedures and reducing the opportunity for medication errors.  The UK operation is a subsidiary of Baxa Corporation, based in Colorado, USA.
 
About Baxa Corporation
 
Baxa, a customer-focused medical device company, provides innovative, solution-based technologies for fluid handling and delivery.  Its systems and devices promote the safe and efficient preparation, handling, packaging, and administration of fluid medications.  Key products include Rapid-Fill® Automated Syringe Fillers, Exacta-Med® Oral Dispensers, MicroFuse® Syringe Infusers, Repeater® Pharmacy Pumps, and Exacta-Mix® and MicroMacro®  Multi-Source Compounders; used worldwide in hospitals and healthcare facilities.  Privately held, Baxa Corporation has subsidiaries and sales offices in Canada and the United Kingdom; direct representation in Austria, Belgium, Denmark, Finland, France, Germany, Luxembourg and The Netherlands; and distribution partners worldwide.  Further information is available at http://www.baxa.com
 
UK Contacts:
 
Stephanie Scott Baxa Ltd: Tel +44 (0)1344 392902 Email: s.scott@baxa.co.uk http://www.baxa.com
 
Kimberley Gray – Kimberly Gray PR Tel:  0118 969 4904 Email:  kim@kimberleygray.com
http://www.kimberleygray.com
 
US Contacts:
 
Marian Robinson, Vice President, Marketing
Baxa Corporation
http://www.baxa.com – 800.567.2292 ext. 2157 or 303.617.2157
Email: 
marian.robinson@baxa.com
 
Maggie Chamberlin Holben, APR
Absolutely Public Relations
http://www.absolutelypr.com – 303.984.9801 or 303.669.3558
Email:
maggie@absolutelypr.com

Here's an example of a "Denver Localization" media relations campaign that garnered circulation exposure of 1,426,350 and ad value equivalent of $16,327.26.

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Please note:  Bank of America and Countrywide have announced merger -- click here for more information.

Countrywide Brings Innovative Banking Model to Denver

Countrywide Bank, a division of Treasury Bank, N.A., is opening its first financial centers in the state of Colorado – Lakewood, 7740 West Alameda Avenue, and Littleton, 2030 East County Line Road, Unit C. The new financial centers will provide area residents with easy access to high deposit rates as well as personalized financial expertise from Countrywide Bank’s professional staff.

THOUSAND OAKS, CA (Sept. 19, 2004) – Countrywide Bank, a division of Treasury Bank, N.A., today announced its continued national expansion with the opening of its first financial centers in the state of Colorado. The new centers, located in Lakewood and Littleton are the latest representation of the Bank’s proven economic model, which leverages existing home loan infrastructure to establish financial centers that offer sought after high-rate deposit products.

“We have created a cost-effective delivery channel to offer consumers what they value most – consistently high rates on savings and deposit products and personalized customer service,” said James S. Furash, Countrywide Bank president. “Now Denver area residents don’t have to hunt around for the best rates, they can take comfort in knowing that Countrywide Bank will consistently offer the top rates in the country.”

Ranked among the top one percent of all banks in the nation*, Countrywide Bank’s distinctive business model, which leverages parent company Countrywide Financial Corporation’s existing infrastructure, has proven successful. The unique low-overhead strategy of providing expertly staffed financial centers instead of large, costly, traditional bank branches helps pass the savings on to consumers in the form of higher rate CDs and other savings products.

Providing area residents with easy access to high deposit rates as well as personalized financial expertise from the Bank’s professional staff, the centers are located at:
* Lakewood -- 7740 West Alameda Avenue
* Littleton -- 2030 East County Line Road, Unit C

Countrywide Bank is a member of the Countrywide Financial Corporation family of companies, which includes Countrywide Home Loans. The company’s mortgage lending division has been helping area residents achieve the dream of homeownership for decades. This long-term experience and trusted history makes Countrywide Bank exceptionally primed to serve the specific needs of local consumers.

Countrywide, through its family of companies, offers consumers diverse products, including high-rate CDs, money market and retirement accounts, as well as home loans and quality investment and insurance products.**

Countrywide Bank’s innovative financial centers offer access to free professional counseling from banking experts. In addition, customers can check today’s rates, access account information and open new accounts via telephone at 1-877-CWBANK-5 or by visiting the Countrywide Bank Web site, http://www.countrywidebank.com. For information about employment opportunities with Countrywide, visit http://www.countrywidecareers.com.

About Countrywide Bank
Countrywide Bank, a division of Treasury Bank, N.A., is a member of the Countrywide Financial Corporation (NYSE: CFC) family of companies. Countrywide Bank has received the most recent Top Tier Award from Bankrate.com® for offering deposit products having relatively high annual percentage yields (APYs) compared to other institutions during the same quarter. Countrywide Bank offers highly competitive rates on certificates of deposit, money market and individual retirement accounts. Customers can review banking products and services, check rates on deposits, and apply for new accounts by phone, online, or at one of the financial centers. For more information about Countrywide Bank, call 1-877-CWBANK-5 or visit www.countrywidebank.com. Member FDIC. Equal Housing Lender.

*Based on current assets and other banking data reported to the Federal Deposit Insurance Corporation (FDIC) quarterly.
** Investment and insurance products are not deposits, not FDIC insured, not guaranteed by any bank, not insured by any Federal Government agency and may lose value.

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CONTACTS:

Corporate: Amber Cousins, 800-796-8448, pressroom@countrywide.com
In Denver: Maggie Holben, 303-984-9801 or 303-669-3558, maggie@absolutelypr.com

This Denver localization campaign resulted in eight placements in the following publications: Denver Post (weekday), Highlands Ranch Herald, Lakewood Sentinel, Sunday Denver Post, ColoradoBiz Magazine, Rocky Mountain News, Denver Business Journal Online "Latest News," and LA Business Journal Online "Latest News."

Circulation reach: 1,426,350
Ad Value Equivalent: $16,327.26